![]() Design improvements result in a reinvestment of public and private dollars to downtown.Įconomic Vitality involves analyzing current market forces to develop long-term solutions. Historic building rehabilitation, street and alley clean-up, landscaping, street furniture, signage, visual merchandising and lighting all improve the physical image of the downtown as a quality place to shop, work, walk, invest in, and live. Promotion involves marketing an enticing image to shoppers, investors, and visitors.ĭesign enhances the look and feel of the commercial district. ![]() ![]() Street festivals, parades, retail events, and image development campaigns are some of the ways Main Street provides education on what’s downtown and encourages customer traffic. Promotion creates excitement and vibrancy downtown. A strong organization provides the structure and stability to build and maintain a long-term effort. Everyone must work together to renew downtown. Organization involves building a Main Street framework that is well represented by business and property owners, bankers, citizens, historic preservationists, entrepreneurs, public officials, chambers of commerce, and other local economic development organizations. The four points and eight guiding principles of the Main Street approach work together to build a sustainable and complete community revitalization effort. By carefully integrating four points into a practical downtown management strategy, a local Main Street program will produce fundamental changes in a community’s economic basetional Main Street Center and statewide downtown revitalization programs. The success of the Main Street Approach® is based on its comprehensive nature. This approach has been implemented in over 1,200 cities and towns in 40 states across the nation with the help of the National Main Street Center and statewide downtown revitalization programs. Since its founding in 1980, Main Street has been the leader of a coast-to-coast network now encompassing more than 2,000 programs and leaders who use the Main Street Approach® to rebuild the places and enterprises that create sustainable, vibrant communities. It is a comprehensive strategy that addresses the variety of issues and problems that challenge traditional commercial districts. The Main Street Four-Point Approach® is a unique preservation-based economic development tool that enables communities to revitalize downtown and neighborhood business districts by leveraging local assets - from historic, cultural, and architectural resources to local enterprises and community pride. ![]() The program is managed (under contract) by the Washington Trust for Historic Preservation. In 2010 the Main Street Program was moved from the Department of Commerce to the Department of Archaeology & Historic Preservation. Using local resources and initiative, the state program helps communities develop their own strategies to stimulate long term economic growth and pride in the heart of the community- downtown. ![]() Main Street is a comprehensive, incremental approach to revitalization built around a community's unique heritage and attributes. Since 1984, the Washington State Main Street Program has been helping communities revitalize the economy, appearance, and image of their downtown commercial districts using the successful Main Street Four-Point Approach®. ![]()
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